Free for every podcaster, every size

Democratising
podcast advertising
for everyone.

No download minimums. No gatekeeping. SponStudio connects indie podcasts of any size with brands of any budget looking for authentic, niche voices.

List my podcast →Browse podcasts
For podcasters

Your show deserves to make money — whatever your download count.

Build a beautiful profile, set your rates or keep them private, and let the right brands find you. Free for podcasters, always.

  • Free profile, always
  • You approve every connection
  • Keep rates private if you prefer
  • Download free report templates
List my podcast →
For brands

Niche podcast advertising shouldn't need a big budget.

Browse by niche, audience size and location. Connect directly with the right show. No agency fees, ever.

  • Free to browse and connect
  • Filter by niche, size and location
  • Send targeted briefs to matched shows
  • No agency fees, ever
Browse podcasts →

Simple by design.

No complicated dashboards. No lengthy contracts.

01

Build your profile

Podcasters create a free profile with their show details, niche, audience size, ad formats and optional rates.

02

Brands discover you

Brands browse the marketplace and send connection requests or targeted briefs to shows that match their needs.

03

You stay in control

Podcasters approve every connection. Accept and your contact details are shared. Decline with zero awkwardness.

Podcast advertising revenue surged 26.4% in 2024, reaching over $2.4 billion in the US — and is projected to keep growing.

Source: IAB Internet Advertising Revenue Report, Full Year 2024, compiled with PwC.

Ready to be discovered?

Join SponStudio free. List your podcast, set your terms, and let the right brands find you.

List my podcast for free →